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Let’s face it: we live in a crowded world. In fact, there are over 2.5 billion brands in the world today. If you’re planning to launch a new product or service, it can be hard to stand out from the rest. However, it’s not impossible. But don’t worry—there are plenty of ways that you can supercharge your brand so that people notice what makes you special and makes you different from competitors. In this blog

Branding is Beyonce in the creative industry. Whether in marketing, sales, or operations,you’ve heard about branding and how much of a big deal it is in the business. Some would evenargue that branding is the creative industry (and you know many say that Beyonce is the musicindustry). It’s so easy to confuse branding with a lot of things. To get up to speed with what branding isand isn’t, read on! Here are three misconceptions about

It’s finally happened. You got your website done! It’s new, it’s shiny … and in 6-12 months it will be old and you’ll be back to square one: you, the expert, with an outdated website. Now, you have two choices. 1) proceed to bang your head on the desk, mumble, groan, and shake your fist in the air. And cry. For 30 minutes. Or, option 2) set aside three hours to get your website back